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Love the sun? Your hair may need more protection than you think!

Did you know that hair is not alive? It may grow out of your scalp but it is not alive. That is why your hair gets damaged and cannot repair itself. However with the latest innovative products we can help treat and prevent significant damage.

Many people are aware that skin damage is at an all time high during the summer months. But did you know that your hair is just as susceptible to damage? The main causes of hair damage during the summer months are heat, direct sunlight, chlorine and salt water. Each of these elements weaken your hair and may also lead to excessive washing and brushing.

How does my hair get damaged? Heat damages the cuticle layer which covers the shaft of the hair strand. When this layer is damaged it exposes the hair fiber, making it vulnerable to split ends. Heat damage also breaks down the chemical structure of your hair. Losing the structure leads to less elasicity in your hair. Elasticity helps wet hair expand and retract when it dries. If your hair’s elasticity decreases it will be prone to breakage and snapping. Heat also affectes the porosity of the cuticle layer. Healthy hair is less porous which prevents water from entering and leaving the cuticle layer. Heat, excessive brushing and chemical treatments open the cuticle layer and causes damage. Porosity therefore increases and the hair strand starts to dry due to the loss of moisture.

Now that we are aware of what and how hair damage occurs, how do we prevent and treat the problem? We have recommended the following items based on their significant attribute to battling damaged hair.

Ideal conditioning treatments for overprocessed hair caused by heat

Ideal clarifying shampoos for chlorine and styling product build up